I know there are many peoples are telling about how to be your site actually, but many peoples may don’t aware this most trusted signals which your site should have because then a visitor can understand why your site is safe to use before submitting personal details although all ends with trust.
What really the trust signals ?
Trust signals are basically used to build reliability between the site and its users.
There are many signs for the quality websites which convert transaction by engaging a user.
Generally, the trust signals take the form of things like – The seals and security badges, customer testimonials and reviews.
These signals can also be structural like – How easily we can navigate your site, does the site have pop-ups or not, and how the content is presented.
Let comes on some of the best signals which drive your site better than others in the online competition.
Professional Site Design ( Layout ) and Easy Navigation :
Ask yourself, What is the first thing you notice when you visit the website ?
Obviously, The design, am i right ?
Yes, because the design of the website takes visitors attention. Having a badly designed website is a big red flag gives all the time.
So it’s simple and easy with some attractive color combination or some highly creative designed images which very helpful if you are in business.
Must Have Accurate Contact Information and Easy To Find :
This is a very important thing for a website because when a user can’t find a solution by your site or want to connect with you then its mainly come in there mind about first check site contact page.
So if you don’t put contact page link on the menu or footer then it’s very hard located or find for a new user.
Because if you hide or not show all user use your contact information that might create fear about to use your site without hesitation so always make sure about to show your contact details or page or link to your site user to reach to you easily.
Certificates and Security Badges :
If you are in business then must aware of this because this gives assurance about you and your site.
Because they feel some type of security. As you have seen some of the e-commerce sites showing there payment gateway badges for the secure transaction.
HTTPS :
This is the most common thing in 2019 because if you don’t have this then you are losing so many customers this mainly applicable in the case of e-commerce sites mostly.
Because all the major site in e-commerce industry this have and if you have seen if the site doesn’t have this then a user afraid about his/her information may steal by hackers.
So if you don’t have then applied as soon as possible.
Reviews :
Having customers reviews and testimonials are probably one of the best ways to build trust among the users. This shows that their opinion matters. This level of trust is further increased by adding the reviewer’s identity.
The customer’s reviews and testimonials allow the customers to view your real business and also know the quality of services being provided. This is a common belief among the users that the previous clients have good reviews, then they are surely going to get the right services.
Google also use these reviews to pull via there rich snippets on SERPs (Search engine results pages).
Always Active Your Social Media Profiles :
If you see my some of social media profiles are actives because its major impact to users to engage with your site or business while you are not working means its a basic one of your business parts.
You don’t need to take stress about how you can do all above thing if you don’t have time then give this all work to a digital marketing freelancer or a good agency or company they can help you better to improve all the above things.
You can also reach to me for professional support by hiring me via my contact page or given mail.
